Ariel Reed

Love where you live.

Finding, buying, flipping and selling homes across Durham, Raleigh, and Chapel Hill since 2012.

Ariel Reed is an established market leader for families relocating, upsizing, downsizing and fixing up their dream homes in the Triangle area of North Carolina. For over 10 years, she has strived to form lasting relationships with each of her clients and has helped many families move more than once! She has also flipped over 35 houses, so she has all the insider tricks to getting the most out of your sale.

Ariel is passionate about her job, loyal to her clients, and a tough negotiator. As a full service real estate broker she handles all of the details to keep you organized, informed, and in control. So what are you waiting for? Let Ariel welcome you home!

110+

35+

10+

houses flipped

homes sold

years’ experience

Testimonials

“Ariel is the cream of the crop realtor. I have worked with at least 10 realtors in my lifetime prior to her and she definitely topped them all in her responsiveness, attention to detail, professional knowledge and all around ease to work with. She helped me locate and close on the purchase of 2 homes for a 1031 exchange in record time. She was instrumental in making a situation that could have been very stressful into one that was relatively stress free.”

- Margaret S.

“From the moment we were ready to house hunt in the crazy Spring 2022 market, Ariel was there and ready to help us. We viewed ~15 houses, put in 3 offers, and our 3rd was accepted! Ariel was great about communicating with the sellers and making sure all of the paperwork was completed correctly. Since our closing,  we continue to get texts and cards from her, which means so much! Most importantly, we love our home! Thank you, Ariel!!”

-Dylan and Brianna Baker

“Being new to Durham, when we started our home search, we were unsure of everything including our budget! Ariel showed us so many homes in different price ranges and neighborhoods to help us narrow our criteria. She knows the area and process so well that I can’t imagine working with anyone else when buying or selling a home here.”

- Anna Victoria Martinez-Saltzberg

“Ariel completely changed our opinion of real estate agents as she graciously guided us through the sale of our older home and purchase of a new construction. She was always accessible, had great recommendations, a positive and realistic attitude, and a strong network of folks in related industries.”

- Greene Family

“Ariel was extremely patient and generous with her time while we figured out where we wanted to rent and to buy in the triangle area. She worked with our busy schedule and continuously brought us new properties to look at until we found the right home. I highly recommend her.”

- Campo Family

“I had planned to try to sell my home FSBO (For Sale By Owner), and was weakening in my resolve as I thought of all the details ahead.  When Ariel emailed me to talk about representing me, I knew I would go for it, and am I glad.  She made the road ahead clear, is savvy about what's going on in the market, and is able to help you get your best price. She's also a great listener too. I loved my neighborhood and hoped to get someone who would be living in the house rather than renting it. And that's who we got!”

- Elaine B.

“Ariel is ahead of the ball in all steps of the process of buying and selling a house.  She guided us masterfully every step of the way, from finding our dream home to selling our old. She knows the Triangle real estate market like the back of her hand. You can’t find a more competent, trustworthy and sweet-natured realtor.”

- Selde R.

“Selling a house is stressful, even in a sellers market! Ariel took ALL of the stress away! There was never a moment where I felt like she was leading me in the wrong direction. She gave me recommendations for upgrades, things to have fixed, and was all about getting me the best offer.”

- Mark Atkinson

“From negotiations to documentation to closing Ariel was knowledgeable and very responsive. From accepted offer to close was a short two weeks. Ariel made it happen and with no stress on our part.”

- W. Powell

“Ariel was fantastic! Our house was on the market for a day, and Ariel was able to help us navigate the multiple offer scenario and competing bids.”

- Zach T.

“Ariel was fantastic! Our house was on the market for a day, and Ariel was able to help us navigate the multiple offer scenario and competing bids.”

- Fox Family

“Ariel is extremely knowledgable of the whole Triangle area and helped me purchase my first home in Durham 4 years ago and now my new home in Pittsboro. She was also gracious enough to offer her rolodex of contractors to help me renovate my new home.”

- D. Corcoran

Buy

Flip

Sell

From expert marketing tools to connections with local agents and contractors, I'm relentlessly committed to helping you find, flip, or sell your dream home!